Sunday, March 19, 2017

Design Comp Final

This is my design comp final. I used a combination of Illustrator and Photoshop to create this final ad. I also used the Adobe Spark Video App to create the video at the end.
The competition: http://www.graphiccompetitions.com/jump.php?contest=ca-2017-design-advertising-competitions

This was an awareness ad for a brand I am actually currently working with on their social media. I created this carousel ad, with an ad like this you need to to really stick out from the Facebook wall, hence the bright colors that match the logo:






My plan is to actually submit this as a video entry because it give the ability to tell the story of the ad better as well as the reach and result. Most digital advertising submissions I saw did this (the stats at the end are not legit as this hasn't actually run yet but based on budget and past ad preformance that is the anticipation):

Sunday, March 12, 2017

Competition Draft

·         Title of selected design competition, due date, and a direct link to the design competition
·         Concept of your project and its target audience
·         Intended format and medium and Adobe applications that you will use
I chose the CA 2017 Advertising Competition due 5/10/2017.
http://www.graphiccompetitions.com/jump.php?contest=ca-2017-design-advertising-competitions

I am going to work on a design for a current client of mine. They are a company that created a mobile bidding app for charity auctions. They normally work with schools in California. Their audience is mainly women 35-44 who are parents of school age children and actively involved with school activities. I will definitely be using Photoshop and Illustrator. Although I am contemplating also using Animate as I may decide to do this as a video ad.
The plan is for this to run as a carousel ad on Facebook.






Sunday, March 5, 2017

Website - Final

Here is my final website, I wanted for it to be up and live so you guys could view it in browser but we didn't get the hosting set up. I will link to it when it is up :)
Each image is a separate page. I went with the bold bright colors. I wanted something simple and to the point. I'd love to know your thoughts :)