Sunday, February 12, 2017

Identity Design & Branding (Part 1)



For the Empire X Logo, I the very first thing that came to my mind was the black and bright green combination. I think the gaming market is a really great excuse to use bright, strong colors. Most gaming companies I thought of use either dark or bright colors. Valve is the first thing that came to mind the steam icon is easily identifiable among gamers and is made up of black and dark blue.
The next thing that inspired me was the computer I am actually working on. I have a gaming laptop myself, it is a black and bright red design. 


For my 2 games, I wanted to focus on one logo that included text and 1 that was just a symbol. I am still evolving my idea for the second one. I was thinking about games like Destiny, Mortal Kombat, etc that are so easily identified by just  a symbol. That is something I will strive for with my second design. 


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